The spectacle of Rishi Sunak getting soaked to the sound of Things Can Only Get Better was almost too unbelievable to script, but it was real – something voters will have to get better at judging as the election draws near. In India, where almost a billion people are eligible to vote in the country’s election, political parties and third parties have used AI to create deep fakes and propaganda clips – while Indian politicians are using AI-generated videos of themselves for voter outreach, according to Wired (sanctioned deep fakes have become a $60 million industry). Sunak and Keir Starmer are unlikely to resort to AI-versions of themselves to persuade voters. But both have already been subject to deepfake attacks and will almost certainly be targeted again. Verify, then trust.