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More than one fifth of children want to become influencers, and it’s easy to understand why. What if you could escape economic uncertainty by winning the internet’s attention? What if you could turn the adoration of your social media followers into a lucrative livelihood?
The reality is much murkier. From IRL streamers in LA to Brazilian butt lifts, from sex workers on OnlyFans to fraudulent cryptocurrency schemes, these are the incredible stories that lurk behind the filtered selfies and gleaming smiles. Is our digital rat race costing us too much? And who falls victim?
editor and invited experts
Influencer, podcaster and comedian
Channel 4 News correspondent and author of “Get Rich or Lie Trying: ambition & deceit in the new influencer economy”