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Saturday 23 February 2019

‘Let’s give it a spin’

I only went in for a record and
ended up buying the shop…

By Keith Blackmore

Last summer I bought a record shop. I didn’t expect to but I did. I tell you this not just to boast, nor, alas, to interest you in our fine range of products, but because I think it is a sign of something important. The shop was just sitting there, facing probable closure after 70 years of loyal service to record-buyers.

The Record Album opened in 1948 but its real identity was established a decade later when George Ginn, newly demobbed from National Service in the Royal Air Force, took it over and began to shape its character.

George loved musicals and soundtracks and as he moved the shop from one location to another, it acquired a mighty reputation for those kind of records, as well as for respectable selections from classical and pop genres. And I do mean records. Vinyl records. None of your digital nonsense. I’ll come back to that.

By the time it had found its current, and perhaps final, resting place in the unhelpfully named Terminus Road in Brighton, the shop was sufficiently famous to be referred to as “Europe’s foremost supplier of soundtracks” (Going for a Song by Garth Cartwright, Flood Gallery Publishing 2018).

But last winter George, now 88, fell ill and the shop’s opening hours, never extensive, became erratic. The stock, once regularly refreshed, grew stale. You could still wander in on a Saturday and find a celebrity buying Erich Korngold records but you might just as easily find George shivering and alone, lamenting the lack of custom.

Christopher Pledger

George Ginn at 87 in his shop the Record Album

As you might expect, the shop was hardly a humming example of modern retail. The website was flat and its long, undifferentiated lists of albums had not been updated for years. And George only took cash, so if you really wanted to spend £150 on, say, a first mono pressing of Love’s Forever Changes, or £75 on an original soundtrack of The King and I signed by Yul Brynner, you had to march over to the railway station nearby and take out the cash from a machine, giving you an unlooked-for opportunity to consider again whether your significant other might think this was a wise use of your joint disposable income. The impulse-buy defence was severely compromised and who knows how many sales were lost in that cash vacuum.

So when one day, after I had dropped in just to say hello, George asked if I’d like to buy the whole shop, rather than just the expensive and obscure individual records I usually went for, I was nonplussed. I knew nothing of retail and had exactly no experience of running a small business. But then again, I was facing a few months off and a friend said he was prepared to become my partner in the enterprise so we thought… let’s give it a spin.

Four months of legal wrangling later, ably assisted by my more knowledgeable son, we were opening the place as proprietors, with George headed gleefully for retirement. And it’s been a wonderful experience.

Buying records, selling them, developing a modern jazz speciality, learning about soundtracks, learning what we don’t want to stock and what we would like to have, dealing with accountants, the council, business rates, VA bloody T, finally obtaining the key to our (outside) loo – this was our new life.

Of course, it took a bit of getting used to: the long hours standing behind the counter or humping heavy boxes of dubious vinyl around the back room could be tiresome but any fatigue melted away every time we made a sale. And there was a special pleasure in selling something we had acquired ourselves.

I had worried that supply, in a business selling second-hand records, might be at least as big a problem as demand. But, touch wood, that has not been the case. People stop by the shop with boxes they have inherited or found in the loft. Sometimes they are clearing a deceased relative’s house or perhaps moving abroad. Occasionally we are asked to go and look for ourselves at a collection.

And owning a record shop has taken care of all my small-talk requirements. It turns out that everyone is interested in a record shop. Why is that, I wondered. But I know the answer. They used to say everyone had a book in them (a dubious claim in my experience) but nowadays everybody thinks they have a business in them. And preferably a business selling things.

Things as in objects.

Carlotta Luke Photography

A customer browses through the collection at the Record Album

Our shop is basically an antiques shop specialising in old records. We don’t actually sell 78s (almost no one has the equipment to play them any more) but we do sell records that play at 33⅓ and 45rpm, large and small. Of course, they sound better than the thin stuff you are getting out of your iPhone or your streamer or even from your CD player, but that’s not really the point. They are beautiful to hold and behold. They need care and attention. You have to put them on the turntable holding them by the edges, making sure the needle is clear of dust or other rubbish. Then you have to listen because when the music stops you are going to have to lift the needle again and turn the record over. You have to handle them.

Our customers are largely, but by no means exclusively, male and come from all age groups. We had a promising year in 2018, and 2019 has not been bad so far, either. That trend has been true of new records, too, and the recent vinyl boom is hardly news.

In its latest issue, Long Live Vinyl, the newer of two specialist record magazines (like Record Collector, which is celebrating its 40th anniversary, it’s available on newsstands and digitally), noted that last year one in ten of all albums sold in the UK were on vinyl and more than 12,000 titles were released on the format over the year. The British Phonographic Industry (BPI) reported that 4.2 million albums were sold in the country, up only 1.6 per cent because pressing plants had reached capacity. By contrast, at vinyl’s lowest ebb, barely 200,000 albums were pressed (tending to make them more valuable on the second-hand market now, by the way).

Decade by decade, a choice of valuable vinyl

60sThe Velvet Underground (“Closet Mix”), 1969 – £450

After an initial US run, Lou Reed, dissatisfied with the final mix of the album and keen to flex some autocracy, took it back to the mixing deck for emergency remastering. The results of which can be heard on a scarce-numbered Stereo UK pressing known as the “Closet Mix”, so nicknamed by Reed’s bandmates as his maniacal tinkering brought only his guitar and vocals forward, drowning out all other instrumentation. It sounds like it was recorded in a broom closet.

70s – Sex Pistols, God Save The Queen, 1977 – £5,000-£12,000

Apparently only nine copies of this single now remain as proof of the Sex Pistols’ heroic six-day tenure at A&M Records, after the rest were incinerated by livid label heads. The song would go on to be a massive success on Virgin.

80s – Prince, The Black Album, 1987 (but withdrawn until 1994) – $7,000

The 16th album by Prince barely touched the shelves before he’d had a spiritual epiphany. This divine intervention informed him that in The Black Album, he had enabled the dark side to create something evil. All vinyl copies were immediately recalled but a few survive.

90s – Madonna, Erotica, 1992 – £3,000

Madge’s Erotica single (from the album of the same name) featured as a picture disc an excerpt from her bombastic Sex book, a particularly thought-provoking image of her sucking someone’s toes. Rumour has it that the record label crushed the lion’s share of these near Heathrow as such flagrant exhibitionism of toe sucking in ’92 was deemed too suggestive of a tabloid exposé involving Sarah Ferguson, the Duchess of York.

00s – Kate Bush, Aerial, 2005 – £250

Kate made her long-awaited return from motherhood smack bang in the midst of the vinyl doldrums; Aerial was snapped up in CD and MP3 format while its paltry vinyl release went practically unnoticed. Only rare sightings these days.

10s – David Bowie, Blackstar, 2016 – £700

Bowie’s last album is a memento mori of sorts; famously having been released three days before his death, the first pressings were made in late 2016. However the album was quickly repressed upon his death. Some versions of the record bought while Bowie was alive are worth around £700.

Ben Blackmore

Worldwide, more new records have been sold each year since 2010 or thereabouts; and in 2017 the total sale of vinyl topped $1 billion globally for the first time in the 21st century, according to Deloitte. Last year, sales rose by 12 per cent to almost 10 million albums. All this for a format that seemed done back in the early 1990s.

Malthe Ivarsson /Getty Images

Danish vinyl store Route 66 is one of many independent outlets that take part in the worldwide event Record Store Day every April

So why is this cumbersome 20th-century – analogue – technology thriving in the digital age? After all, you can stream almost any piece of music on your phone and listen on your headphones almost anywhere, anytime, anyhow, as The Who might have put it. True, the quality of the sound will probably be inferior to a properly set up record player but then you can’t carry that around with you and these days, convenience is all.

Or is it? Doug Putman, whose Canadian company Sunrise bought 100 of the 127 HMV stores for an undisclosed price this month, told the Financial Times: “Vinyl hits so many age demographics, it’s cool and retro, you have eight and nine-year-olds who grew up in the digital age coming in and wanting to buy it.” He plans to increase the emphasis on vinyl.

But all that is numbers and business. It misses the sheer love that a record can inspire. Not long ago, a mono copy of Revolver, one of the Beatles’ great masterpieces (oh yes it is) arrived in the shop. It was in fine condition and its famous cover, created by the band’s friend from their Hamburg days, Klaus Voormann, was pristine. The vinyl shone as if new despite the 50-odd years that had passed since its pressing.

Then we played it and there, at the end of side two, track seven, Tomorrow Never Knows, was a tiny snippet of piano that you won’t hear on the streamed version on your iPhone and not just because its sound has been digitally compressed. Legend has it that when the album was released, John Lennon took his copy home, put it on his record deck and realised that the mix of Tomorrow Never Knows was the wrong one. He rang the record company and production was stopped while the right mix was added. But not before perhaps 600 copies (estimates vary) of the wrong version were pressed. What we had in our hands was one of those. Of course, we couldn’t stop talking about it in the shop and the record never even made it into the Beatles bin before somebody bought it for a lot of money. But we miss it every day.

A young vinyl fan writes…

I got a record player for my 12th birthday. I felt much more attracted to the idea of music stacked on a shelf than listed on a phone. The three records I unwrapped that morning were the Beatles’ Sgt Pepper, Pink Floyd’s Dark Side of the Moon and David Bowie’s Hunky Dory, all absolute favourites.

My first experience in a record shop was somewhat transcendental. I loved the feeling of choosing a section, then flicking through LPs until one caught my eye, especially with birthday money to spare. I left that shop with a copy of Imagine by John Lennon tucked under my arm and returned home to place the stylus on track one and hear that familiar piano intro leave the speakers with glassy clarity.

Nine months later, I own 60 records acquired from gifts, hand-me-downs and my own purchases. I still use Spotify, I love the choice and convenience that comes with it, but nothing beats the sensation of turning an LP over on the turntable to enjoy the last 20 minutes of an album. My friends say I’m like a middle-aged man – both in musical taste and the way I like to hear it.

Ivy Nicholls